CHANOYU RECORDS. The new label set up by John Ellis to release his instrumental music. THE LUMA GROUP. Set up by John, The Luma Group is a not-for-profit organisation that provides workshops and training for community groups, schools and corporates. LEVINSON ACOUSTIC GUITARS. Gary Levinson is the genius behind Blade Guitars. John Ellis has been using Blade guitars for many years. Gary is now making wonderful acoustic guitars. BLADE GUITARS. Go here for Blade guitars. The best that money can buy. RGT. If you are interested in taking grades, this is the organisation that provides grades for John Ellis’ students. SAMSUNG